Sphere is an ambitious project by Madison Square Garden; a $1.8 billion performance venue unlike anything the world has seen before. Scheduled to open in 2023 in both Las Vegas and London, MSG Sphere was conceived just before the onset of the COVID-19 pandemic. It is envisioned as a groundbreaking destination for unparalleled entertainment in Las Vegas.
Our team collaborated to visualize the brand for what promises to be a revolutionary entertainment venue, designed to deliver the most immersive live experience globally. Despite the challenges posed by the pandemic, the venue has successfully come to fruition in 2023, ready to transform the landscape of live entertainment.
Client: Madison Square Garden Sphere
Role: Senior Designer
Agency: Landor
Team: Jane Boynton, Xander Vinogradov
